Free tool

    Proposal outline builder

    Most proposals lose the job in their structure, not their price. Answer four questions and get the eight sections a proposal needs, in order, with a note on what each one has to achieve.

    Working out the number that goes in the investment section? The Complete Guide to Pricing Freelance Work covers it, and the proposal template guide shows a finished example.

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    The project

    Each line becomes a scope item the project is defended with later.

    Your outline

    Brand identity for the client

    4 weeks · $2,000 – $5,000 · 0 scope items · 8 sections

    1. The problem in their words
    2. The outcome you are selling
    3. Scope — exactly what you deliver
    4. How the work runs
    5. Timeline
    6. Investment
    7. Why you
    8. The next step

    Fill in the scope on the left and press build to see what belongs in every section.

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