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Positioning · Fix kit
Website Copy Kit
Within five seconds, a first-time visitor can't say what you sell or who it's for.
Half a day$193 files included
Why this one costs you money
Visitors decide in seconds, and confused visitors never convert no matter how much traffic you send. On an underperforming site this is usually the single largest loss.
The full method opens once the kit is yours
Inside: 5 numbered steps, the before-and-after example, and 5-page rewrite workbook, 40 headline formulas, words-to-delete list.
Finished? Rescan free — watch your score move
The scan re-checks this exact item and ticks it off your board the moment it passes.
Rescan my siteThe rest of the Positioning pillar
Fixes that work on the same part of your business — they compound when you do them together.